You have probably heard the phrase, ‘the money is in the list’ if you have been working online for long.
The thing is, that is partially true – there is money in the list, but if you don’t know what to do to get the money out of the list and into your pocket, the money in the list is pretty useless to you. That is the bottom line.
So what do you need to know to get the money from the list to your pocket, bank account, or paypal account?
1) You must build your list with the end result in mind. For example, if you are just going to send out a weekly newsletter and all you want to build is a few online friends, that is OK, you just need to write your articles or run your Adwords campaigns in such a way that people realize that they are joining a friendly fun list. If you want to offer your list information to help them grow their business, and you are going to charge for it, you must build your list with that in mind. Let people know when they get to your squeeze page that they are joining a list to receive cutting edge information and receive cutting edge offers from you.
2) You must build a relationship with your subscribers. I love to send my subscribers free gifts. I love to send them information that will help them build their list or grow their business or become a better article writer. This allows my readers to bond with me, to genuinely develop a relationship online with me.
3) You must monetize your list. You must send out offers that require the subscriber to make a payment to receive. If you never send out an offer, your list will become conditioned to not buy from you. The ones that want to buy will unsubscribe. On the other hand, if you send out useful and value-packed offers, the ones who are not serious about their business will unsubscribe from your list – and you don’t need them anyway.
Do you want to learn how to build a massive list fast? Click here: Email List Building
Do you want to learn more about how I write articles for traffic? I have just completed my brand new guide to article marketing success, ‘Your Article Writing and Promotion Guide‘
Download it free here: Secrets of Article Promotion
Sean Mize is a full time internet marketer who has created over 340 articles in print and 8 published ebooks.