Just because you love the product and service you are providing, wouldn’t you like people to know about it? Just like you wouldn’t open a business in downtown and expect customers to come flocking to your storefront without letting anybody know about it through advertising and marketing; you should not launch an internet marketing business without letting people know that you exist so that you can visit your website!
If you have ever read a magazine, this is the same thing except that it’s a magazine online, an “electronic-zine" When people read a magazine and love the article you have just read and want to know more about the subject, what a lot of people do? They find out who wrote the article of course!
Once you find out who wrote the article you would most likely consider him/her to be an expert on the subject. When the next issue of the magazine is released, you’d most likely want to read another article from the same writer.
For me personally, I like to say fit. I subscribe to a men’s health magazine and I repeatedly read a special column where the same writer answers questions about muscle building month after month.
Because I’m familiar with the writer and he has established credibility with me through that magazine and through repeated exposure, I choose to buy his book out of hundreds of health books I see on the bookshelf.
The other authors on the shelf may be more qualified than my particular writer, but naturally, my human nature tend to believe someone that I’m more familiar with.
It’s the same with e-zine articles. You can write articles and submit them to e-zine directories so that millions of online users can see what you have to offer them. And if they feel that your information is useful, you will be perceived as the authority.
When you submit enough quality articles, a few things will happen:
1. Traffic will be generated through your website.
2. Your subscriber list will grow
3. Your online authority presence will grow
4. Your bank account will grow
Like a magazine, your success will come from advising readers about the different ways you can solve their problems by give them tips and techniques. This will attract more readers into visiting to your website and more readers mean more people subscribing to your list.
The articles you write will also need to be simple to communicate directly to your readers. And also, all you need to do is provide basic information about your topic. You don’t need a 10 page report when writing articles.
So start making yourself known and write those articles so that you can get some traffic to your site! The more articles you write, the more traffic you will receive!
Alan Quan is a certified Internet Coaching Empire coach and specializes in helping people build their own successful internet marketing business. Visit his website at http://e-bizcoachalan.com and find out how he can help you to quickly accomplish your goals and boost your internet profits.