Are You Using a Scrapbook In Your Air Conditioning Business?

Audrey Okaneko
 


Visitors: 139

Each of us makes our decisions differently. For those people that are we call “visual people", scrapbooks can help create the sale. Seeing an item in a catalog is very different than seeing an item in a true setting, a real picture.

When my mom and dad installed their air conditioner unit a few years ago, they had a lot of questions about the size, how much space it took up, and exactly how it would look in their home. The business owner ended up calling a few of his previous customers and asking if my parent’s could come over and view the unit both inside and outside. While the customers said yes, we have no way of knowing how many might have said no. My mom and dad felt a little “funny" going into a stranger’s home to view the air conditioning unit, but the catalog just was not giving my folks the view they wanted.

What if the business owner had taken photos instead? A few photos taken close up and a few photos taken from a distance might have provided my parents with the visual image they were looking for. If a scrapbook can help potential customers create the visual image they need to make their buying decision, previous customers will not need to be called and asked to allow strangers into their home.

Try using a scrapbook in your air conditioning business and see if customers make buying decisions based on the visual images you are providing them.

Audrey Okaneko has been scrapbooking for several years. She can be reached at audreyoka@cox.net or visited at http://www.scrapping-made-simple.com

(290)

Article Source:


 
Rate this Article: 
 
Ductless Split Air Conditioner - Advantages of Using Ductless Air Conditioning
Rated 4 / 5
based on 5 votes
ArticleSlash

Related Articles:

Air Conditioning Filter an Important Part of a Air Conditioning System

by: N. A. (February 27, 2010) 
(Business)

Air conditioning service to ensure good and quality air conditioning service

by: N. A. (March 24, 2010) 
(Business)

Air Conditioning - How Long Should Your Installing Contractor Be In Business ..

by: Jeff Schuman (June 10, 2007) 
(Home Improvement/Heating and Air Conditioning)

Air Conditioning Tips and Tricks Tips For Having an Air Conditioning System

by: Ruduck Murray (June 28, 2008) 
(Home Improvement/Heating and Air Conditioning)

Air Conditioning Air Filters - How to Clean Air Conditioning Filters

by: Ricky Lim (September 16, 2008) 
(Home Improvement/Heating and Air Conditioning)

The Benefits Of Using Electrostatic Air Filters In Heating And Air Conditioning .

by: Donald Munn (April 07, 2008) 
(Home Improvement/Heating and Air Conditioning)

Hvac Support Along With Heating And Air Conditioning Professional Air Challenges

by: Mickey Tao (February 07, 2012) 
(Home Improvement/Heating and Air Conditioning)

Mini Split Air Conditioning: How it is different from other Air Conditioners 490

by: April Andy (July 16, 2010) 
(Shopping and Product Reviews)

How To Find The Right Air Conditioning Contractor To Install Your New Air ..

by: Jeff Schuman (May 31, 2007) 
(Home Improvement)

Ductless Split Air Conditioner - Advantages of Using Ductless Air Conditioning

by: Ricky Lim (September 30, 2008) 
(Home Improvement/Heating and Air Conditioning)