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Hosting and Marketing Strategy - The Role of Monetizing Your Web Site


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When devising your hosting and marketing strategy, take into account the role of monetizing your website. Strategy has been defined as a carefully devised plan of action to achieve a goal. It is the art of developing or carrying out a plan. Your hosting and marketing strategy starts with choosing the hosting company for your web site. Why should you monetize your website and how do you go about it?

There are countless ways to monetize your web site. Monetizing in this context means making your web site a money spinner. This article discusses two ways of monetizing your web site, which you may want to include in your hosting and marketing strategy.

In military terms strategy is the art of planning and conducting a war or a military campaign. To make money online you also need a hosting and marketing strategy. Many people miss the possibility of monetizing your website by hosting it free in the long term.

Choose a hosting company that will pay you for referring new members. After referring two or three members your hosting charges practically reduce to zero because you earn more from the referred members than the monthly cost of hosting your website. Usually referring new members only takes placing an advert on your site.

In athletic competitions, participants are usually taught winning techniques, often involving distinctive approaches to offensive and defensive play. There is a similarity in the hosting and marketing strategy you choose to monetize your web site. An athlete will learn and plan the defensive techniques in advance. Once mastered, the techniques will serve him or her for a long time. When you choose the right hosting company the benefits will flow for a long time.

The second way of monetizing your website you may want to consider in designing your hosting and marketing strategy is adding articles to your blog. After you add each article, ping it and go to social sites such as Digg and bookmark it. Pinging is a way of letting social bookmarking sites and blog directories know that you have added new content. The search engines will pick up your articles and index them. It is a known fact that when you have a good offer and send targeted traffic to it, you will start stuffing your bank account with cash.

If ever you elect to sell your site, the first thing that prospective buyers will look for is the number of visitors arriving at your web site each month. That is where the money comes from. By adding 10 to 15 quality articles related to your niche, you are strategically monetizing your blog to make money on auto pilot. After all, hosting and internet strategy is about planning for the long term.

Always make monetizing your website part of your hosting and marketing strategy. Some companies offering hosting services pay affiliates handsomely for referring new members. Your aim in monetizing your web site should be to generate multiple streams of residual income.

Robert Mato is a webmaster specializing in Home Based Residual Income, who runs several successful online ventures.To learn more about starting your own home based business earning 6 streams of income please visit


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