By MLM industry standards, the momentum phase is defined as the time when a company produces $50-$100 million dollars in annual sales. This means that a company is doing about $5 million dollars in sales volume on a monthly basis.
Many network marketing distributors will over use the momentum phase by saying that their fifteen year old company that is doing $50 million in sales each month is just starting its momentum phase. This is not a true statement when you look at the overall networking industry averages and standards.
Full time network marketers know that wealth can be amassed in a very short amount of time when action is taken during the momentum phase of a company. In fact, many part-time MLM marketers find that they are able to go full-time with their company because they buckled up and worked hard during the momentum phase.
The momentum phase is the most crucial phase of a company's time period for a couple of reasons:
1. It means that they are a solid company that survived the period in which about 90% of MLM companies don't survive.
2. It is the best time for a distributor to increase his/her business. Once the momentum phase passes for a company there can still be steady growth, but it is much easier to do in the hyper-growth phase of momentum. It's very hard for a company to start a second momentum phase unless a company opens up a new division and/or new product lines.
If you find an MLM company in momentum with a solid compensation plan and product line, work hard and you can ride the wave to success with that company.
Brian McCoy is a top internet marketer and works with industry leading marketers from around the world. You can visit his 15 Free Advertising Websites he created to help assist MLM and home business marketers to advertise their home business for free at www.FreeAdvertising4You.com .