Your Upline: What Is The Value?


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Are you involved in an MLM program? If so, you have surely learned, or rather it has likely been drilled in that your ultimate success will lie in a large and hardworking downline. Indeed, it is a fact that MLM programs are structured in such a way that a large percentage of your long-term profits will ultimately be derived from a large and active downline.

However, what about your upline? To a large majority of MLM participants, their upline members and leaders most unfortunately, remain utter strangers. Why does this phenomenon occur? Many MLM participants are operating solely with dollar signs shimmering in their eyes, and in those eyes dollars will be derived from soliciting a growing downline and inspiring them to work.

Therefore, they are often likely thinking: what is the point in interacting with my upline if there is nothing in it for me? This logic is flawed, so much so, that it can absolutely damage one’s downline and stunt its success.

The vast majority of newcomers to an MLM business have NO prior experience in being self-employed. They read a few simple instructions about their program and go about the business of building their downline in an independent manner. However, unless they have highly trained themselves in the methods their downline should employ to make their business a success, they could easily lead their downline astray through disseminating misinformation and downright falsehoods to their downline. If your downline receives misleading, confusing, or erroneous information from you they will immediately lose their confidence in you and you will likely lose them as an Affiliate.

One crucial word of advice needs to be put across: If you innocently convey misinformation just one time to a member of your downline due to your own lack of training or inexperience to your downline you are quite likely to lose those downline members forever.

How can this potentially fatal blow to your new business be rectified? SIMPLY! Get to know, and interact intimately with your immediate upline.

An MLM program is structured so that your immediate upline WANTS to hear from you. It is beneficial to both of you due to the design of the MLM system. If you are well trained, via developing a relationship with your immediate upline, then your downline will ultimately directly benefit from your upline relationship as well. Further, your immediate upline will also benefit. He or she will have a well-trained member of their downline with whom they have a personal relationship and as a result they will likely profit.

Therefore, don’t be reluctant to contact your immediate upline with questions and comments about your new business. Not only will they more than likely be enthused in hearing from you, they will most probably be willing to share ongoing invaluable advice with you that you can share with the confident knowledge that you are steering your downline correctly.

From time to time an unfortunate circumstance does arise. No system operates within perfect parameters. Occasionally one runs into an upline leader who is either unresponsive or inexperienced him or herself. Fortunately this is not the norm. However, if you should find yourself in such a situation, don’t shrug it off as bad luck and begin to give out ill thought out advice to your downline. Rather seek out an alternative. Search for home business forums, and post the details of the circumstances in which you find yourself online. Experienced leaders WILL reply to you and will help you within the forums.

Don’t make the mistake of missing out on an interactive relationship with your direct upline. You will find the help and guidance needed to train your downline with expertise!

Jim Kelly resides in Los Angeles, California and is Webmaster of Make Extra Money At Home and Nutrition: Vitamins Antioxidants And Minerals

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