Beauty is the inner feeling, which is present deep inside the skin. It is one of the most imperative assets of an individual, which needs to cleared and cared with extreme patience and endurance. Moreover, in this era of metro sexuality, every individual desire for a beautiful and gorgeous skin. This is because; it is only the skin that enlightens the appearances of the face, which is often viewed by every individual. Other than this, it also helps to improve the level of reputation and renownedness of the individual, resulting in enhancement of performance among other colleagues of the organization. Along with this, the level of dominance and position also improves, resulting in amplification of profitability and turnover of the organization. As a result, the corporate image and fidelity of the organization improves, along with fulfilment of both the primary and secondary needs of the individual. Therefore, it can be depicted that appearance and beauty helps to enhance both the personal and corporate career as well.
Although with the rapid advancement of technology, the curse of ageing cannot be entirely removed from the roots of the society. It is just like a black spot in the white flawless beautiful skin of varied individuals, which damages the image to a substantial level. In order to retain this beautiful skin for longer period of time, most of the individuals desire to use varied types of skin creams or anti-ageing moistures. It is not only utilised by females but males as well, so as to retain their portfolio in the market. Additionally, it also helps in improve the look, resulting in amplification of his/her status among other individuals, operating in similar sector.
In recent epoch varied types of moisturizer is available in the market, so as to remove the distress of ageing. It is one recognised as one of the best examples to treat wrinkles and scars of diverse regions. Wrinkles are regarded as incorrect deposition of collagen and imperfect skin cell layering, which appears in front of the eyes just like healed wounds. It creates a very bad impression about the individual, resulting in downfall of the repute. It is mainly utilised so as to improve the elasticity of the skin cells, restores the firmness of the skin, increases the content of collagen and elastin, increases skin hydration, brightens the skin and reduces the appearance of fine lines and wrinkles to a substantial level. Due to these underlining benefits, the demands of these products are increasing at a remarkable leaps and bounds. Along with this, the demand of cosmetic surgeries are also enhancing at a rapid pace, so as to get freedom from these disorders.
Consequently, it can be portrayed that as in this generation, most of the individual are extremely conscious about their beauty and appearance, so they desire to preserve it. Due to this notion, most of the individual opt for moisturizer , at any price, to retain his/her beauty for longer period of time.