Staying Afloat in Today's Mortgage Market

Jay Conners

Visitors: 193

As the refinance boom is quickly coming to an end, if not so already in the mortgage industry. It is critical to keep working in order to keep those leads coming your way.

Here are a few ideas to keep your name, products, and services in front of potential customers.

For starters, revisit every refinance you have done over the last few years. Pull out the customers that you put into an interest only, arm, cosi, or similar product.

The terms on types of loans such as these will be coming due shortly, and your customers will be faced with some decision making, here is your chance to make it easy on them.

So start making phone calls and sending out mailers today. Get your name back in front of their face and let them know you are still here and have many products to offer that would fit their needs.

Your next step would be networking. If you are in sales, nothing can be more important than networking. So, if you are not doing it, start. And if you are doing it now, do it more.

No matter how much time you are spending in the office, spend less.

Think about it, how much time do you actually spend selling in a day?

On average, a sales person spends two hours a day selling. Why are they in sales to begin with.

Join networking groups, chambers of commerce, rotary’s, community involvement programs, etc. , etc.

And, don’t forget your friends and family, they should be a big part of any sales persons’ referral arsenal.

Never shy away from talking yourself up at family gatherings or bar-b-ques.

There is always somebody in a crowd that needs or knows someone that needs to refinance or purchase a home. So keep the business cards handy.

Also, don’t forget about your past customers. Give them a call to follow up and make sure they are still satisfied. And, while you have them on the phone, let them know you would appreciate any business they could send your way.

Jay Conners has more than fifteen years of experience in the banking and Mortgage Industry, He is the owner of a mortgage resource site. You can also check out his blog at for more articles


Article Source:

Rate this Article: 
Mortgages Pre Approval - Why You Need Mortgage Pre Approval to Buy a New House ..
Rated 4 / 5
based on 5 votes

Related Articles:

Unemployment Blues: Staying Afloat

by: Virginia Bola, PsyD (January 12, 2005) 
(Business/Careers Employment)

Overseas Mortgages Staying Afloat

by: Andy Adams (July 14, 2008) 
(Finance/Mortgage Refinance)

Staying Afloat in a Changing Environment

by: Camuy Heremuru (July 13, 2008) 
(Business/Strategic Planning)

Staying Afloat With A Student Loan Consolidation Program

by: Ashwell M (June 28, 2007) 
(Finance/Debt Consolidation)

Three Steps To Getting The Best Mortgage Deals With Bad Credit In Today's ..

by: Aubrey Clark (February 21, 2008) 
(Finance/Mortgage Refinance)

Getting a Second Mortgage in Today's Market

by: Frank Collins (March 17, 2008) 
(Finance/Mortgage Refinance)

Strategic Outsourcing: Testing the Outsourcing Waters and Staying Afloat

by: Jenne Wason (May 10, 2005) 

Buy to Let Investors Keep Market Afloat

by: Parmdeep Vadesha (July 18, 2008) 

Getting a Commercial Mortgage Loan in Today's Market - There is a Boom in ..

by: Glenn Fydenkevez (July 02, 2008) 
(Finance/Mortgage Refinance)

Mortgages Pre Approval - Why You Need Mortgage Pre Approval to Buy a New House ..

by: Darin Sewell (September 24, 2008) 
(Finance/Mortgage Refinance)