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Six Dynamite Sales Openers - All Customized by Industry

D.M. Arenzon
 


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Sales Opener 1:

Scenario: A Realtor contacts a lead from the classified section of a local newspaper.

(First name of prospect), this is (Insert name) calling from (Insert Company Name) and for the past 6 months I've noticed that you haven't sold your property-it's been in (Insert name of local newspaper) week after week?

(Pause to hear how your prospect responds)

I have a very strong network of potential buyers plus I have an existing marketing program in place right now to sell your home immediately. (First name of prospect) houses as you know depreciate, for 6 months there's been no movement in your place (or your area for that matter) and it's a buyers market-are you open to a few suggestions?

(Pause to hear how your prospect responds and if they expressed some interest set a specific day and time to meet in-person or on the telephone)

Sales Opener 2:

Scenario: An Executive Recruiter contacts a partner at major full-service law firm.

(First name of prospect), I have the ability to find the most successful attorneys in (Insert your area) if a position should ever became available at your firm. . .

(Pause to hear how your prospect responds)

This is (Insert name) calling from (Insert Company Name) and we specialize in locating and recruiting high-caliber attorneys in multiple industries. I was wondering how you recruit you attorneys now and if you might be open to hearing how we could save your firm time if a position needed to be filled ASAP-finding top attorneys require time on your part and we can help you focus on what you do best!

(Pause to hear how your prospect responds and if they expressed some interest set a specific day and time to meet in-person or on the telephone)

Sales Opener 3:

Scenario: An Advertising Sales Rep contacts a business owner who owns a lawn service.

(First name of prospect), what would you say if I told you I could get your message out to more than 50,000 homeowners?

(Pause to hear how your prospect responds)

This is (Insert name) calling from (Insert your company) and we have an updated database of these homeowners in your area that we could use to custom design, print and mail an engaging sales campaign, do you have an immediate interest in attaining new business?

(Pause to hear how your prospect responds and if they expressed some interest set a specific day and time to meet in-person or on the telephone)

Sales Opener 4:

Scenario: A Trade show Display Sales Rep contacts a business owner they met at a tradeshow.

(First name of prospect), we met at the (Insert name of tradeshow), this is (Insert your name) calling from (Insert company name) and I was just wondering if you might be open to a few innovative ideas that could attract three times more traffic to your tradeshow booth?

(Pause to hear how your prospect responds)

Our company specializes in the custom creation of eye-catching exhibit displays, I've already come up with five different versions of how you might want to redesign your booth, may I show you what I've come up with?

(Pause to hear how your prospect responds and if they expressed some interest set a specific day and time to meet in-person or on the telephone)

Sales Opener 5:

Scenario: A Payroll Sales Rep sees a television commercial and contacts the business owner of a restaurant.

I was watching (Insert TV program here) and then saw your ad!

(Pause to hear how your prospect responds)

(First name of prospect), this is (Insert name) calling from (Insert company name) and the reason for my call today is that we have a “Customized Payroll Processing Program" exclusively designed for the restaurant industry.

(Pause to hear how your prospect responds)

This program can help to save your company time and money. In fact, (First name of prospect), you could even use the money that we save you to reinvest in the growth of your business-It never hurts to have a second set of eyes to review what you may be doing now. If you haven't had a review of your current program for a few years then are you at least open to a FREE second opinion from us?

(Pause to hear how your prospect responds and if they expressed some interest set a specific day and time to meet in-person or on the telephone)

Sales Opener 6:

Scenario: A Life Insurance Rep sees a birth announcement in a local newspaper and contacts the parents.

(First name of prospect), congratulations on your newborn, this is (Insert name) calling from (Insert company here) and I was just wondering if you and your (husband or wife) completely understand the benefits of life insurance and how it can help to protect your most prized asset-this being your new baby?

(Pause to hear how your prospect responds)

Life insurance really is something that everyone doesn't like to talk about, but in reality, it's a must-have if you bring a new life into this world. Just for peace of mind, are you open to hearing more about this protection and why your child will thank you one day?

(Pause to hear how your prospect responds and if they expressed some interest set a specific day and time to meet in-person or on the telephone)

Copyright 2008 Mr. Cold Call, Inc. - All rights reserved.

Behind The Scenes With Mr. Cold Call™

Mr. Cold Call™, best-selling author, cold calling pioneer, speaker, sales trainer, sales software inventor, has made over 80,000 cold calls over his sales career and this number continues to grow exponentially. He is one of the most famous names in cold calling and sales prospecting. Inside and Outside Sales Professionals have visited his website, subscribed to his weekly newsletter and ordered his brand name of products and services from every corner of the globe. Mr. Cold Call™ has been quoted by numerous national publications such as Selling Power Magazine and Investor's Business Daily, was recently featured by Selling Power Live! in an CD audio program called “Turn Cold Calls Into Gold Calls, " and finally, has written over 50 articles on cold calling topics from A to Z. For more information on Mr. Cold Call™ and to sign-up for his free weekly cold calling email tips then visit http://www.mrcoldcall.com

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