The cover letter is used to dress up a resume. Despite their importance, people still send their resumes without a cover letter. Not sending a cover letter makes hiring managers feel like the applicant is lazy, unprofessional. . . and not very interested in the job.
A cover letter is much more than just an introduction to the resume. Actually, the name “cover letter" does little justice to this highly strategic piece of marketing. It really should be called an “Interview Generating Letter" because, like the resume, it's purpose is to impress an employer so he'll call you for the interview.
The cover letter must do one of two things:
1) Get the Employer to read the resume or
2) Get the Employer to call you for an interview.
A eye catching cover letter shouldn't be you rambling on. . . it is extremely focused (one page tops). . . and it completely supports the specific job objective of the resume. And, like the resume, it should have a secret structure that induces a prospective employer to take action on both a conscious and subconscious level.
Stellar Cover Letter. . .1, 2, 3!
1. First, you make a connection with the employer and grab their attention
2. You prove to him that you are the best person for the job.
3. Finally, you move them to take action-call you for an interview.
It is absolutely important to follow this sequence in order to write an effective cover letter. Just the Facts, man.
The cover letter is the most important document seen by the employer because it tells them if your resume is even worth looking at. Read the article twice to get a real grasp of the information.
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Aseriah is a senior writer at Shiba Resume and has written over 300 professional, entry-level, and recent graduate resume. His clients have had an incredible successful interview landing rate of 100%. If you are in need of a professional resume writing service you can find his services at http://www.shibaresumes.com