The 6 Components Of An Effective Presentation

 


Visitors: 607

One ingredient common to top salespeople is the ability to consistently deliver effective presentations. An effective presentation moves a customer from their current position to a position of action.

Effective presenters use the following Methodology Selling™ techniques to move customers to action.

1. Preparation – Establish a very clear vision or goal. Ensure your thoughts and ideas are clear as to how you will move the customer’s position from where they are now to a position of action.

2. Educate And Create Interest – The audience needs to focus on you the presenter not on themselves. Inform the audience as to why you are there and the purpose of your presentation. Understand the customer’s needs and pain. Clearly define your resolution to their dilemma. The first few minutes of the presentation are vital. These few seconds can determine the success of the presentation.

3. Clear Presentation – Present in a clear simple manner. Avoid using this venue as an opportunity to show the audience how much you know. Keep it simple and focused. Present points one at a time and make sure each point is understood before moving on.

4. Listen To Your Audience – Listen and watch for the prospects response. Determine if hot buttons have been pushed.

5. Touch Their Emotions – Remind the customers of their needs and their pain. They need to feel their pain to want to move away from it.

6. Action – Give the customers the solution or tools to make the change. Empower them to move away from the pain and move to action.

http://www.thasalesconsulting.com/

The founder and president of Taylor Hunter and Associates, Taylor Hunter has 20 years of diverse Sales, Sales Management and Executive experience. An impassioned interpreter of the selling process he has focused on fine-tuning the core basic elements of sales success during his career. A strong advocate of sales training that targets the core sales skills needed for success. Taylor Hunter created Methodology Selling which has served as the foundation for his noteworthy sales success. Methodology Selling is a proprietary sales approach trademarked by Taylor Hunter and Associates.

(365)

Article Source:


 
Rate this Article: 
 
Strategies for an Effective Business Presentation
Rated 4 / 5
based on 5 votes
ArticleSlash

Related Articles:

Components of a Data Warehouse Architecture - Part 2, The Kimball Presentation ..

by: Kostis Panayotakis (November 01, 2006) 
(Business)

Brand Presentation Brand Effective Presentation For Attraction Based Recognition

by: Jan Verhoeff (June 23, 2008) 
(Business/Branding)

Effective Compliance Program Components

by: Jean-Marie Taylor (December 08, 2008) 
(Insurance/Medical Billing)

Eight Important Components Of An Effective Sales Letter

by: Mario D. Churchill (February 26, 2007) 
(Business)

5 Components Essential to an Effective Leadership Strategy

by: Phillip Van Hooser (June 27, 2008) 
(Business/Management)

Key Components of Effective Web Design

by: Carmen Jackson (November 14, 2005) 
(Internet and Businesses Online/Web Design)

Effective Oral Presentation

by: Nicola Hall (May 24, 2006) 
(Business/Presentation)

27 Tips For An Effective Presentation

by: Jacki Rose (February 10, 2005) 
(Business/Presentation)

Reading and Math are Inseparable Components of Effective Learning

by: Sunil Kumarr (July 17, 2015) 
(Reference and Education/Online Education)

Strategies for an Effective Business Presentation

by: George Chilton (August 31, 2006) 
(Writing and Speaking/Public Speaking)