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In Direct Sales - Big Results One Rung at a Time

Lisa Young

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I took my kids to the park today. My baby sat in the baby swing and had a blast, until big brother decided to run off to the playscape.

Naturally, little brother just HAD to go along.

So out of the swing, and up to the playscape we trot. I was trying not to be an overprotective mom. I heard myself encouraging my baby.

"Good job, honey!"

"That's a big boy!"

"Way to go!"

I'm not sure if you're familiar with playscapes, but this one has two climbing “arches". Essentially it's an arched step-ladder. They had a short one for the little kids that lead to a fairly innocuous slide, perfect for toddlers.

They also had one about 3 times that size, that leads up to the largest corkscrew slide at the tippy top of the playscape.

Which one do you think my toddler wanted to climb?

So he's holding on to these rails that are far too wide for his arm span, taking one step at a time. To make it more difficult, the rungs sag in the middle, so they're more “U" shaped instead of straight, which adds a bit of challenge to the climb.

And did I mention it's still a bit soggy on the playground, so things are a little slippery?

So I'm like a hawk, right next to him all the way up the “ladder" and he gets to the top, and reaches out for the platform above my head (if he falls, I will be LUCKY if I can catch him).

Success! He climbs on, reaches the slide, and twists and turns his way down to the ground - only to do it again, much to my chagrin. He was proud of his ability to make “child's play" of an obstacle 4-5 times his size.

In direct sales, we sometimes get wrapped up in the proper order of the steps: crawl before you walk, etc. It's important to make sure you're prepared for what comes next - at least to the extent that you can be prepared for anything.

But there are times when we need a challenge to prove our mettle. Something we can see from beginning to end, that's bigger than ourselves, and pushes us to try something new, strengthen us, and improve in ways we might not have imagined. Maybe it's opening a new territory, building a new leg of our sales team, or expanding our business in new ways we haven't tried before.

It's good to stretch and grow.

It's also good to have a coach there to cheer you, guide you, and catch you if you start to struggle. Mommy's hands were right there, following along as my son reached, and stretched and wriggled his way up that ladder.

You can be sure if he fell, it might hurt a bit, but he'd be safe, and there'd be someone to comfort him, help him regroup and tackle the challenge again.

This is the key exponential growth: learning from others that have “been there" and can navigate you through the challenges. Coaches that will guide, encourage, and challenge you - but also comfort, protect and “catch" you when you bite off a bit more than you can chew. Sometimes this is your leadership, other times, it's a friend, motivational speaker, or professional coach that can guide you from where you are now, to the tippy top of your ladder.

Being overprotective has it's place. So does growth and challenge. And you can find happiness in both.

Tired of trading hours for money, Lisa Young gave up her 8 to 5 for a direct sales career that now spans over 11 years. Lisa's blog, Real Life Marketing, reveals the realities of what it takes to be successful in the eyes of your customer, using real-life examples you can learn from today. You can visit Real Life Marketing at

Unlike other industry writers, who left direct sales to pursue speaking careers, Lisa is still in the trenches, running her direct sales business and leading her teams to success. Her book, Home Party Solution, is a step-by-step method to harness the internet to boost bookings, sales and recruits. Read the first chapter free and subscribe to the monthly business boosting e-zine, “PartyOn!" at


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