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Fashion jewelry as a business opportunity


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Fashion jewelry or costume jewelry is not a passing fad, the need for it has been in existence since humans started to wear clothes. Fashion jewelries are a part of fashion accessories for men and women. In 2010 this market has grown by 1.8% in the UK according to a research found online on Key Note Market Report.

Fashion jewelries are sold in various shops, malls, online and in the open air markets. To get into this business you need to understand the whole value chain. By value chain it means who needs these products, why and how they get them, who pays for such purchases. Knowing the value chain will enable you to plan and fit into the supply chain of big malls or small shops that do service the need in the market.

Due to the fact that fashion jewelries are still in demand today, you can carefully plan how to start this as new business or increase distribution channels if you are already in this line of business by finding more fashion jewelry wholesalers in different countries where the manufacturing, shipping and distribution offers you an additional profit margin.

Start by looking for manufacturers of these Fashion jewelries online or offline. These products are produced either by local artisans or by manufacturing firms in various countries like China, Bangladesh, Vietnam, Nigeria etc. Fashion jewelries manufacturers can find or be found online through various business networks and B2B marketplaces like Linkedin, Alibaba, Ziliot etc.

Alibaba offers you a marketplace where you can find fashion jewelries manufacturers, fashion jewelries wholesalers mostly in China but with other countries available too, Linkedin offers you fashion wholesale professionals or groups where you can connect with participants worldwide. Ziliot offers you fashion jewelries manufacturers, fashion wholesalers in Asian, African and Middle eastern countries, also Ziliot has a B2B marketplace where you can buy the products directly if needed.
After you have gotten in contact with these manufacturers you will need to find distribution channels (buyers) and you can start from home to talk to people around to get ideas of whom to contact. Also you might consider picking up the phone to set up meetings with purchasing managers of big malls or managers of small shops. If you would like to operate this as a home business then you need to have a website so that you can take advantage of the Internet to generate sales leads. If you don’t have funds for that creating e-commerce websites it is good to note that Linkedin, Ziliot and Alibaba do have alternatives you can use. Linkedin has a company page with limited abilities when it comes to e-commerce, Ziliot has a public page where you can brand and add images of your product much better than what can be done with your Linkedin company’s page. Alibaba has a mini webpage which you can add your products.

Be sure to use your Facebook, twitter and Google+ social networks to promote your profiles or pages which you created from any of these platforms, either Alibaba, Linkedin or Ziliot. Also you can use Google adwords advertisement to target your adverts and get buyers to click on your products.
This is how to get started to become a fashion jewelry wholesaler or supplier .


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