The economy, as it stands in mid-summer 2011 is definitively picking up in New York City for both more Junior as well as more senior sales and marketing job openings. It seems that no one particular industry is hiring more than the other however trends to show that media, publishing and software as a service are coming back.
If I was to give one recommendation to the job seeker, in this economy right now, it would be to do the same thing that you always should do which is to choose the company that you want to work with based on the people within the organization how could there product or services and whether you think that you will enjoy and prosper in that environment.
One mistake that you want to avoid, but all costs as a job seeker is to feel pressured to take a job or go looking on the open job market simply for the reason that someone else has the economy is picking up and, you just so happened to not be happy with your current salary. My strong advice is to wait a little bit because saying the economy is “good” is all relative and, if given the time machine someone from 1999 would look at our economy and not only laugh, but pity us.
One big misconception about the higher economy picking up is that the job seeker will receive a lot more money than they would have 3 to 4 years ago. This is true, to an extent however employers pay highly for performance regardless of economic conditions, therefore is not much or should not be much of a worry to you regarding outside economic conditions that you cannot change nor do you have the time nor the inclination to do so.
Therefore, put the economyin the back of your head, focus on the different tasks that you need to in order to keep increasing your value on the open job market. No employer ever made employee rich because the economy was good, employers may employees rich because they return or reciprocate.