Already on ArticleSlash?

Forgot your password? Sign Up

Digital Signage Resources Needed For Success

Graham Gallagher

Visitors: 3,641
 1 vote

Digital signage resources

Digital signage is a massive industry, due to the need for businesses to advertise their product and services, digital signage provides a way in which to focus your targeted marketing campaign at a level that has not been seen before. Tracking the results is essential, from monitoring the digital signage hardware to ensure all devices are working correctly for maximum impact.

Digital signage resources.

There are numerous digital signage publications available, these publications usually have a website that guides or white papers can be downloaded on various digital signage applications. Most publications have a “new product” section that showcases new digital signage hardware and the uses they are created for. Digital Signage forums. These are useful, as if you have a challenge, you can ask other like minded people in the same industry and whatever problem you encounter others will have and overcome them. These forums are extremely useful to share information for people who have a vast experience in the digital signage industry. The DPAA (Digital Place Based Advertising Association), includes all outdoor as well as indoor digital signage and provides various guidelines to boost efficient digital signage solutions that are location based. One major benefit for members of any digital signage organisations is that you are then entitled to discounted tickets for exhibitions, shows and seminars. Contact digital signage agencies. Speak to these agencies and get them to advise you on how to plan your digital signage campaign, this way you can use their experience to make sure your ads are a success. Restaurants & Bars. More and more restaurants and bars are deploying digital signage in one form or another, from putting outdoor TV's outside in protective outdoor LCD enclosures to digital menu boards that advertise their menu specials. Once you have created some content – test it! Ensuring that the layout can be seen from a distance and is readable, use colour to grab attention and to focus on your target audience. But do not go over board and have too many colours in your digital signage, otherwise it will look confusing to potential customers.

LCD Enclosures USA provide a range of solutions including their outdoor digital signage enclosures that are used to protect digital signage hardware throughout the world.


Article Source:

Rate this Article: 
Digital Signage Strengths Resemble Those of Growing Digital Billboard Networks
Rated 5.0 / 5
based on 1 vote

Related Articles:

Digital Signage - Serving Up Success with Dynamic Digital Menu Boards

by: David Little (August 21, 2007) 

Outdoor Digital Advertising And Measuring Digital Signage Success

by: Graham Gallagher (January 25, 2012) 

Digital Signage Enclosures For Digital Signage Hardware Protection

by: Graham Gallagher (January 27, 2011) 

Digital Signage - Metrics, Human Nature Remain Final Obstacles to Success

by: David Little (March 25, 2008) 

Taxi Cab Digital Signage & Outdoor Digital Signage

by: Graham Gallagher (August 03, 2011) 

Transit Signage – The Outdoor digital signage solutions

by: Graham Gallagher (March 19, 2012) 
(Business/Customer Service)

Double sided digital signage totem – the new floor standing digital sign.

by: Graham Gallagher (December 16, 2011) 

Outdoor digital menu board enclosures for digital signage drive thrus.

by: Graham Gallagher (March 29, 2012) 

Digital Signage Enclosure utilized to shield university digital marketing

by: Graham Gallagher (January 21, 2011) 

Digital Signage Strengths Resemble Those of Growing Digital Billboard Networks

by: David Little (April 17, 2007)