Already on ArticleSlash?

Forgot your password? Sign Up

How to Design an Original Advertising Flyer in MS Publisher 2003

Chris Barr
 


Visitors: 1,024

Flyer advertising is a time-tested and widely used form of marketing that typically plays a critical role in generating revenue for the small business. Whether you own a pizza restaurant, a automotive dealership, or a medical practice - you most likely rely on flyers or newspaper inserts in order to keep the phone ringing. MS Publisher has many built in templates for flyers that are perfect for beginners - but you can create your own original flyer designs just as easily!

Follow the steps below to easily create an original advertisement using MS Publisher 2003.

Create Flyer Size, Setup

1. Go to File > Page Setup - Select “Custom"

2. Select “Portrait" for Orientation

3. Type in Width 8.75, Height 11.25 (this accounts for “bleed" on 8.5x11 flyer)

Choose Background Color or Graphic4. Go to Format > Background - Choose a background color for your flyer

Add Text or Content5. Add Text: Go to Insert > Text Box - Drag Mouse where you want text

6. Enter Text, choose Font style, and choose Font color for each line of text you add

Add Pictures, Clipart, or Graphics

7. Add Pictures: Go to Insert > Pictures > Choose “Clipart" or “From file"

Save Your New Flyer8. Save Your Flyer: Go to File > Save As - Choose JPEG as file type

It is important to remeber that full-color flyers will yield much higher response rates then black and white flyers. For starters, you may want to find a competitors flyer and recreate it for your business using original text and images. By doing so, you will have a tempalte to work with and be able to compare the overall quality of the end product. Always remain open to new ideas and suggestions that may increase the effectiveness of your flyer.

Flyer printing is the final step towards completing your new advertisement. Choose a printer that specializes in full-color printing on glossy paper and remember to print in bulk to reduce costs. Full-color printing is extremely cost-effective these days and will cost you as little as $0.04 per copy for each two-sided flyer. That's often less than printing in black and white at your local print shop! A recent study conducted by a national research group found that 61% of adults prefer to receive ads on glossy paper - so make the smart decision!

Chris Barr is an experienced marketing professional and graduate of Christopher Newport University.

Copyright © 2007 Taradel, LLC. All rights reserved.

(439)

Article Source:


 
Rate this Article: 
 
Original Salad Recipe and More Original Recipes For Fresh Tomatoes
Rated 4 / 5
based on 5 votes
ArticleSlash

Related Articles:

Flyer Printing and Newspaper Advertising What You Must Know

by: Chris Barr (June 16, 2008) 
(Business/Advertising)

Design Your Own Programs, Flyers, and Greeting Cards With Microsoft Publisher

by: Pamela Gill (November 20, 2008) 
(Computers and Technology/Software)

Basic Flyer Design Tips

by: Andrew R Michaels (July 29, 2008) 
(Business/Advertising)

Tips for making a professional flyer design

by: John Prichard (May 17, 2010) 
(Internet and Businesses Online/Web Design)

Full Impact Color Flyer Design

by: Kimberly Demarsh (November 30, 2010) 
(Business/Advertising)

Original Web Design

by: Dustin Schwerman (August 21, 2007) 
(Internet and Businesses Online/Web Design)

Full Color Flyer and Brochure Free Design Simple Secrets.

by: Joseph Smith Thomas (December 01, 2011) 
(Business/Marketing)

Tattoo Designs of Stars - How to Choose a Star Design That is Original

by: Marcus Denali (August 06, 2008) 
(Arts and Entertainment)

Old School Tattoo Designs - How to Choose a Classic Design With an Original ..

by: Marcus Denali (August 06, 2008) 
(Arts and Entertainment)

Original Salad Recipe and More Original Recipes For Fresh Tomatoes

by: Janie Hotchkiss (March 01, 2007) 
(Food and Drink)