In Direct Sales - Increase The Number Of Bookings From Your Shows


Visitors: 163

Bookings are the lifeline of your business because they provide immediate income, future bookings, and lead to new team members. Following are four simple ways to increase the number of bookings you receive at every show.

Ask Every Guest
Without a doubt, the most successful Direct Sellers ASK EVERY GUEST “when” (not “if") they would like to hold a show/party of their own. The more people you ask, the better at it you'll get, and the more bookings you will receive. In addition, when you ask every guest to hold a show, you are increasing the chances for the current hostess to receive more credit.

Get Your Hostess Involved
Your Hostess is the key to receiving numerous bookings from every show. Ask your hostess to:

1. Have at least one booking before her show
2. Ask friends and relatives who cannot attend to hold a show of their own
3. Let you know which guests are most likely to book a show
4. Play at least one booking game at her show

Also, plan to re-book your hostess for another show within 90 days.

Control Your Schedule
When scheduling shows, use only the current month calendar. If you present a future hostess with an entire year, chances are she will flip ahead to the next month to select her date.

Highlight in a special color “Key Dates" on which you would like to book your next shows and offer an extra incentive for selecting the next open date.

Expand your “income-earning hours” by offering creative daytime alternatives for shows, for example: Office Lunch-hour Shows, Five O'clock Happy Hours, Start-the Day Shows, and Sunday Brunch Shows.

Reduce Cancellations
Do not schedule shows more than 30 days in advance and always fill your booking schedule for the next week before moving to the following week.
Release the “obligation” when someone has booked a show only to help the hostess. “Ellen, I know you booked your show to help our hostess Carol, but I want you to have this show because you want it. Which items are you most excited about receiving FREE with your hostess credit. (Bring them to her. ) Great Ellen. Let’s set a goal for you to receive all these products FREE by having a really successful show. Can I count on you?”

Secure the booking “Ellen, I am so excited to hold a show with you. You and your guests will have so much fun! Because this is my business and I always keep my schedule full, I would appreciate holding your show on this date I have reserved for you. I promise I’ll be there come rain or shine. Can I count on you to do the same?" “Great!"

Jane Deuber is a Co-Founder of the only association dedicated to the needs of the independent party plan and network marketing professionals. Discover what makes the DSWA so unique. Listen to three motivating and informative free teleseminars by visiting


Article Source:

Rate this Article: 
The Truth About Direct Sales - Why Direct Sales Is More Profitable Than MLM
Rated 4 / 5
based on 5 votes

Related Articles:

Seven Tips to Get More Bookings at Your Next Direct Sales Party

by: Robert P Williams (July 27, 2008) 

10 Ways To Get Bookings At Your Direct Sales Demonstration

by: Ruth Fuersten (May 06, 2007) 

Increase Your Sales and Bookings With One Question

by: Ruth Fuersten (May 06, 2007) 

How To Use Free Online Marketing To Increase Sales In Your Direct Sales Business

by: Audrey Okaneko (October 20, 2006) 
(Internet and Businesses Online)

Want to Increase Your Direct Party Sales? Start a Blog!

by: Tracey A Edwards (September 06, 2008) 
(Home Based Business/Network Marketing)

Direct Mail Marketing - Increase Efficiency & Sales

by: Henrik Muller-Hansen (May 31, 2007) 

Increase Sales Coaching Tip - Keep Your Message Simple, Direct & Focused

by: Leanne Hoagland-Smith (March 09, 2008) 

Increase Book Sales: At Book Fairs, Festivals and Trade Shows

by: Catherine Franz (September 24, 2004) 
(Writing and Speaking/Book Marketing)

Ten Steps to Increase Your Bookings

by: Mary McKay (September 26, 2005) 
(Writing and Speaking/Public Speaking)

The Truth About Direct Sales - Why Direct Sales Is More Profitable Than MLM

by: Aaron Parkinson (July 03, 2007) 
(Home Based Business)