Your Must Knows when Starting a Fundraiser

Shauna Hanus

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It is not always the easiest thing to raise money. You need to take into considerations your budget, your time and your volunteer base. By following along with your must knows you will be able to build and run a successful fundraising campaign.

Always have a goal in mind. It is easier for both you the fundraiser and the giver if you can see an end in site. This way your giver can look and say wow I helped do that and you can measure your progress.

Take time to prepare. A hap hazard fundraiser will only lead to frustration and limited successes. It is similar to the old adage ‘measure twice and cut once’.

Time your fundraiser. Asking for donations six months before an event may be too soon and waiting until the week before may be too late.

Be sure to stick with your deadline. If you set a date then miss your deadline you may be giving off the image of a poorly planned fundraiser. Your donations will suffer.

Be sure your fundraising is effective. Look for fewer but better programs. The more you tap into a resource the less it is willing to give.

Keep your goals clear to all your fundraising volunteers. This way they will feel like they are truly making a difference and not just wasting time.

Keep thing happy. Your volunteers need to know they are doing a great job. Keep them motivated with upbeat tones and a positive attitude.

Keep good records. If you are running a campaign where you will be ordering products always make copies before you send off the order form. Then double and triple check your order. Your volunteers and givers will both feel let down if they do not receive what they expected.

Shauna Hanus of builds and maintains fundraising websites for churches and small ministries. Shauna has years of experience building websites and internet marketing. For more information on how to get a free fundraising website for your church visit


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