This word means different things to many people. In the arena of home based businesses, and internet business for too many people it is a four letter word. They don’t want to work they just want the title of business owner along with the profits.
It amazes me how many people think they can run a business with no effort. The concept of Work never enters into their equation. They want to be able to buy a product and through what - osmosis - become a success overnight. They get belligerent, cranky, and nasty because, what, they did a couple of calls or sent a couple of emails and can’t understand why no one buys or uses their product or service. So what do they do, they usually give up or move on to something else. Still missing the point of work.
They don’t realize that WORK means the following:
W – Will
O – Organized
R - Research
K – Knowledge
The will to run a business, the gumption to keep going no matter how many obstacles are put in your path. Moving forward. Not making excuses, nor blaming someone else. Having the will and determination to move forward. To do all this you need to organize your time. You need to plot a strategy, research your area, research your competition, research other businesses who are successful. After you have done all this you will have gained some of the knowledge to implement your ideas. Then you will need to continue to educate yourself to become more knowledgeable and to keep ahead of the others in your area.
So to WORK you need to impose your will, then get organized, do some research and gain some knowledge. Then and only then will you be able to WORK at a business. All of this takes time. It is not going to happen overnight. Remember anything worth having takes effort, and nothing comes easy.
Realize that there is no easy way to run a business. There is, however, a right and a wrong way to run a business. For those individuals who do it the right way, they have an easier time of it. Why does it seem so effortless for them. Because of the time and dedication they have given to their business. What you must realize is that all of this takes time and effort. There are no shortcuts to success!
For those of you looking for the easy way in, remember, there’s always the lottery.
Copyright 2004 DeFiore Enterprises
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