Show Me The Money - What Your Business Plan Must Include

Lee Lister

Visitors: 154

You’ve got your business idea, got the time to start the new business and your entrepreneur spirit is fired up but you need money and are off to the bank or a friendly angel investor with your business plan. Wait before you do, make sure that you have included this information.

Business Models and Strategies: Ensure that your business is well structured and follows a recognized business model. Ensure that your business strategy for the next 3-5 years are well defined. This gives a potential investor confidence in your business ability and structure.

Market Research: You must fully demonstrate that you have a detailed understanding of the market you will be selling to. How big it is, what the trends are and the people who will want to buy from you.

Product Information: Define what your product range will consist of. Your price points and how you intend to develop the products. You should pay particular attention to your differentiators.

Legal Information: This includes contracts, agreements, licenses, trademarks, copyrights, company details and any large sales that you have.

Financial Information: Financial statements and 5 year projections. Any past tax returns and accounts. Details of any loans, debts and outstanding debtors. Prove to your potential investors what you have done, play to do. Overall your financials should prove your company is financially secure, prudent and realistic in its goals.

Management Information: Provide names and resumes of all your key staff. This is to demonstrate the strength of your management team.

Differentiation: Prove how you will be different from all your competitors. Look at niches, superior service, better packaging, unusual products or services etc. Show your competitive advantage and how you will adjust to meet market changes.

Demonstrate that your business has a good understanding of the above concepts, coupled with a good product and your chance of raising money for your business increases. Good Luck!

© Copyright 2006 Biz Guru Services Ltd

Lee Lister, writes as The Biz Guru, for a number of web sites including her own where she sells her informational products. With over 20 year’s management and business consultancy experience with businesses large and small as well as being a serial entrepreneur, she now helps others set up, develop and market their businesses.

If you want a business plan with success written all over it

This article may be freely distributed if this resource box stays attached.


Article Source:

Rate this Article: 
Does Your Strategic Plan Include Revenue Goals Per Employee?
Rated 4 / 5
based on 5 votes

Related Articles:

Why the Business Dashboard in Your Strategic Plan Does Not Include Cruise ..

by: Leanne Hoagland-Smith (September 10, 2006) 

The Management Team Section of the Business Plan - Don't Just Include Resumes

by: Dave Lavinsky (February 24, 2005) 

What to Include in Your Marketing Plan Write-Up

by: Bobette Kyle (November 22, 2004) 

7 Communication Channels to Include in Your Marketing Plan

by: Vick Condecion (June 14, 2012) 

Does Your Marketing Plan Include A Crystal Ball? It Should

by: Debbie LaChusa (October 27, 2005) 

Social Proof - What it is and Why Your Marketing Plan Should Include It

by: Scott Brooks (May 09, 2008) 

Does your weight loss plan include these 10 Essential Steps?

by: Matt Wiggins (February 07, 2010) 
(Health and Fitness/Weight Loss)

10 Reasons To Include Teleseminars In Your 2006 Marketing Plan

by: Daniel Janal (December 10, 2005) 
(Business/Sales Teleselling)

Hillary Clinton Health Plan May Include Penalty

by: Emma A Johnson (February 13, 2008) 

Does Your Strategic Plan Include Revenue Goals Per Employee?

by: Leanne Hoagland-Smith (February 26, 2007)