As photography itself has embraced technologies like digital, we ourselves as photographers must embrace advancing technologies like the Internet. The door has been opened to showcase your work to not only a national but also an international audience. Once online, your photographs can be viewed from countries as far apart and varied as America to Australia and Russia to Africa.
A website has become an essential tool for any serious creative person. Indeed so much so, that it has got to the point that if you don’t have an online presence, you simply don’t exist. A website is the perfect place to show your images, sell your images and to build your reputation as a photographer. It is also the chance to familiarise yourself with the marketing practice of ecommerce, i. e. doing business on the Internet.
I have recently had a website designed to showcase my photography at www.capturednature.com I have found this to be wholly useful in both attracting business and as an interactive portfolio of my work. It is important to make your website look professional, and to be built in the most effective way that compliments your images.
Another positive side to using the Internet for imagery is that in the whole it is universally viewable. Of course text may cause a problem and come up against language barriers, but the images viewed can be understood globally.
On the cautious side, you need to look after your work and make sure your images are copyright and protected. Don’t let this put you off though to the benefits that can be harvested by taking your photography onto the online stage.
John Threlfall is a self-taught photographer with a deep passion for nature photography. John has a Masters Degree in ‘Creative Imaging’. His work can be viewed at http://www.capturednature.com The images capture the pure simplistic, yet breathtaking beauty that is hidden away in rural Britain.