How to Endorsing Your Favorite Band Will Earn You Fans


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A couple of my groups favorite Celtic bands are Enya, Loreena McKennit and the Chieftains. I guess I kinda liken the Brobdingnagian Bards to these groups. Like Enya, we play some beautiful romantic mood music. Like Loreena McKennit we add a popish flare to our performance. And like the Chieftains, we play many riling Celtic tunes.

So what do you think? Pretty good endorsements? Do you have an idea what kind of music my band plays? What it sounds like? Guess what? Sure I'd “liken" my bands to those and now when you next hear those names, you will think of the Brobdingnagian Bards (although you may not be able to say it, at least The Bards) and you will think of me.

But you know what, despite what you think WE may sound like, you'd probably be wrong. Enya uses synth, Loreena is a pop diva, the Chieftains. . . well, honestly, I'm not to familiar with their music (I apologize to other Celtic artists out there). We play the autoharp, recorder and mandolin. Yes, the sound is quite different from all three of those bands. But hopefully you get the “idea" of what we sound like.

By endorsing a popular band or artist, people who have not heard you before will have a general idea of what you sound like, and they will be a little more susceptiple to listening to your music. All you need is one chance to convince someone you are the best and you'll have a chance to win them over.

Of course, you also run the risk that they will be disappointed and alienated, if you sound nothing like the band you are endorsing, but that is a risk you run daily so it's nothing new.

So your task for this week is to find a band, local or national. Start endorsing them. Who knows? Maybe one day you'll even get a chance to open for them. . . or better yet, they open for you.

Bard Marc Gunn of the Brobdingnagian Bards has helped 1000's of musicians make money with their musical groups through the Bards Crier Music Marketing and Promotion Ezine and the Texas Musicians’ Texas Music Biz Tips. Now you can get personal advice by visiting for FREE “how-to" music marketing assistance.

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