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George Kosch 
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George Kosch's Business Articles

Reflections on the US National Debt. Will we do what it take ...

(November 15, 2010)  So, President Obama's bipartisan deficit commission headed by former Wyoming Senator Alan K. Simpson (R) and former Clinton Chief of Staff Erskine B. Bowles (D) has issued its preliminary report. It is a stark, sobering document. It says, in glaringly specific ways, that we as a nation have ..

Putting the most powerful word in marketing to work for you!

(September 23, 2010)  There's a word - a single word - which can fill your coffers day after day. Smart marketers triumph with it. . . while the also-rans scratch their heads looking for the formula which invariably yields those golden results. You've simply got to know the word. . . and how to use it . . . . ] to make .

YOUR money is in THEIR pocket. What you have to do to get i ...

(August 24, 2010)  I've taught marketing for more years than I careto remember. The biggest challenge is gettingstudents to understand how marketing works. What is it? Why do you need it? How do you getthe biggest return? To answer these questions, I came up witha simple image that works wonders: YOURmoney is in ..

What to do before you leave your office... that ensures busi ...

(August 10, 2010)  Bushed? Had a long day? On your way out the door for a little liquid refreshment and some R & R? Not so fast! You've got tomorrow's business to think about today and some crucial tasks to perform before you leave. Whether you do them and how you do them determines just how successful tomorrow ..

Don't Just Honor Thy Parents...... Record Them!

(July 10, 2010)  Don't let this happen to you: at your parents’ funerals, one of your relations says, “It's too bad we didn't record them. It would have been so easy to do. Now they're gone forever!" There are many reasons for recording a life history with your parents, but two are paramount: there is ..

5 Unexcelled Ways To Kill Your Business!

(June 29, 2010)  The key to increasing your business profits is toget your existing customers to buy more faster. Thekey to this is simple: Make SURE what you do isfostering this vital relationship. . . not killing it. Once Upon A Time. . . The other day, I called what its owners think ofas Boston's ..

The Fine Art of Appreciation

(June 28, 2010)  We live in a world of constant carping, unending complaining, where “nary isheard a discouraging word" is long dead. Instead, the order of the day is grouse, groan, gripe. If you listen to the person on thestreet, nothing is ever right; everything isalways wrong. Whether this is true or not ..

How to turn your child into a GUARANTEED Millionaire

(June 23, 2010)  Do you love your children? Would you do anything to ensure their life-longwell-being? Of course, you say! Then, why aren't you instructing them in how toget RICH? The plain fact is, the overwhelming majority ofparents have a “que sera sera" approach tothe crucial business of training their ..

5 Things You Should Do When Your Customer Buys

(June 16, 2010)  You SAY you want more business and the moneythat comes thereby. But unless you do these 5things, you're just whistling “Dixie". 1) Smile & Say Thank You Do a little survey. For the next few days, take alook at how you're treated in the various storesyou patronize. When you buy do you ..

Creating Offers That SELL!

(June 09, 2010)  WARNING: The information in this article couldhelp you make tens, even HUNDREDS of thousandsof dollars. Print this! Read this! Live this. . . andprosper!!! Let's start from the very beginning. . . you're inbusiness to make MONEY. Why say this? Becausemillions of people are so busy working, ..

Over 50? The Best IS Yet To Be... Science Says So!

(June 07, 2010)  Aging? Losing that adolescent gait? Hair thin and tendingto snow? Got aches and pains in body parts you never knewexisted? Feel like you're pulling time's winged chariot uphill? There's no doubt about it: you're getting older. Hate it? (Drum roll). . . . . . . . . . . . . . WE DON'T! Results of a .

Developing And Profiting From Your Golden House E-Mail List

(June 05, 2010)  Do you own a business with walk-in traffic? Thenyou're sitting on a gold mine of mammothproportions. All you have to do is gather customernames and email addresses. . . then get organizedso you can contact - and profit from - your hot liston a regular basis. 1) Start collecting customer data at ..

Pension Tips For The Self-Employed

(May 31, 2010)  Pension Tips For The Self-Employed by Dr. Jeffrey Lant "Hello, I'm from the government. I'm here to help you. " Ordinarily, these words have a chilling effect on the self-employed, knowing as we do just how ironic they can be. However, every once in a while they are true and advantageous. This is ..


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