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(July 16, 2007) First of all, your brochure printing copy is your biggest and most persuasive marketing tool for your business. More than an information tool, your brochures are more effective as part of your sales pitch. This is where most business owners make a mistake- instead of using their brochures wisely by .
(July 11, 2007) Generally, postcards are used to write to a loved one especially if one is miles away. Often, postcards are prominent items in one’s list of things to buy when on vacation. But other than that, postcards have evolved into something that is important to a lot of people. Postcards as Souvenirs .
(July 04, 2007) We generally take for granted the ubiquitous calendar that is hanging on our wall to remind us of the current dates, months and year. But did it ever occur to us that a calendar is more than just a reminder of dates and events. From the very first time that calendar printing started, this simple ..
(July 03, 2007) Postcards are often the favorite marketing tool especially among small business owners. You know why? Because postcard printing is basically easy, fast, and cost effective as compared with the other marketing materials. Postcards are also attractive and nice to look at that potential clients ..
(June 26, 2007) Impulse buying seems to be a common sickness among human beings. We tend to be victims of this kind of illness even if we get enough information and facts. This is the reason why brochures are great marketing medium to help buyers like us make the best decisions when it comes to getting the ..
(June 21, 2007) Rules are made to be broken. Just like in any printing job- brochure, catalog or poster printing- rules are there for us to break and bend and go around it. If not for the rules, we wouldn’t know that we were actually creative and not so regular after all. In poster printing, there are a lot .
(June 20, 2007) Rules are made to be broken. That’s just being realistic. The more you get people to live according to the rules, the more they would try to bend them. Not actually break the rules, but everybody wants to bend them a little or even try to go around it. Fact is, we seem to hate rules. Rules ..
(June 19, 2007) This is not a hold-up or some police officer pointing a gun at you. I’m just trying to prove a point that getting a little imagination in your marketing materials won’t hurt you much. In fact, getting original and distinct will go a long way in helping you grab your target ..
(June 12, 2007) Even before the invention of softwares and state-of-the-art equipment, desktop publishing was done manually by several people that combine graphic design and prepress tasks to create the ultimate marketing material like the ubiquitous poster, the ever popular postcard, and the multi-purpose ..
(June 06, 2007) Do you remember the last time you received a postcard? Anything special about it? Was it a postcard from a friend who is vacationing in another country or another state perhaps? Or is it just something cute from a loved one to make you feel warm and fuzzy inside. Whatever it may be, I am sure that ..
(June 06, 2007) For you to be able to stand out you must have a brochure that is exceptionally different from everybody else. It used to be that a tri-fold brochure makes one's business more impressive and a stand-out. Not anymore. Nowadays, everybody has one in their racks. If you want your target clients to ..