Web Design for Small Business : Tips to Remember

Bruce Markey
 


Visitors: 91

We live in the digital age today where everybody wants to be connected to everybody. The internet has brought all of us a little closer than we used to be and the role of websites in this digital revolution is immense. While some people might speculate that the popularity of websites has decreased with the advent of smartphones and mobile applications, business organizations don’t agree with this speculation. Web sites are still as mandatory as they used to be for business organizations, both big and small. Websites are an effective means of communication for businesses to stay in touch with their customers and maintain a strong online presence.

Web design is not just about appealing visuals, content and navigation; it is in fact more than that. It includes a lot of strategies and technicalities that will collectively drive the website’s traffic. If you are a small business owner and planning to hire a web designer to design your website from scratch, this article is for you. The article includes a list of tips to remember during web design for a small business.

1. Keep it simple, keep it clean

Whenever someone visits your website, he/she is definitely hoping to get some information in return. If your website is too cluttered or if your website’s structure and navigation is too confusing to understand, visitors are certainly going to be disappointed. Right from the home page to the contact us page, web design for small business must be simple and clean. There shouldn’t be any form of content overload, your value statements have to be clearly defined, images and graphics must be used appropriately and navigation has to be as simple as possible.

2. Optimize for Search Engines

Ranking high on search engine results and making your site easy to be indexed by Google is very crucial to get high traffic. SEO is an integral part of web design for small business and provided there is good content and a proper SEO strategy, your website is sure to get a lot of traffic. Both on page and off page optimization has to be given equal importance and only white hat techniques must be employed to increase your traffic and reach.

3. Mobile Responsiveness

Making websites responsive to all screen sizes, is the need of the hour. Internet users today consume information from a wide array of devices, smartphones being the most dominant ones. Thus, web design for small business must include mobile responsiveness as a major necessity. Designing your site to be more responsive will help you rank higher in search engine results and also increase your engagement with the visitor.

4. Maintain an Active Blog

Content is king and without content any website is good for nothing. When visitors visit your site, they are looking for a lot of information and blogs are the best way to deliver valuable content to your readers. Design a clean and clutter free blog that is filled with content and regularly updated with current and relevant information. Simply put, blog is an integral part of web design for small business.

99MediaLab, a prominent website design company with a team of expert website developers and web designers providing services like mobile development, eCommerce website design, and also online marketing solutions and services such as Local SEO, PPC, Email, and Twitter marketing services for small businesses in Northern Virginia and the rest of the US. To learn more about our company, visit http://www.99medialab.com/about-us/.

(624)
Tags:
web design for small business

Article Source:


 
Rate this Article:  0.0/5(0 Ratings)

Related Articles:

Tips for Doing Web Design for Small Business

by: Mark Hamilton (June 21, 2011) 
(Internet and Businesses Online/Web Design)

Small Business Owners: Try These Design Tips to Create a Professional Looking ..

by: Suzanne Lieurance (March 11, 2007) 
(Business)

Blogging to Promote Your Small Business - 5 Ideas to Remember When Using a Blog .

by: Connie Ragen Green (April 23, 2007) 
(Business)

Small Business Owners Remember SALTT!

by: Jared Fischer (April 21, 2008) 
(Business/Small Business)

Five Things You Need To Remember Before Starting a Small Business

by: Chris Le Roy (November 16, 2006) 
(Business)

Small Business Logo Design - Salient Features of Small Business Logo Design

by: Lois J. Wright (June 04, 2008) 
(Business/Branding)

Your Website Design -- Four Tips to Remember when Using Graphics

by: Chris King (December 28, 2005) 
(Internet and Businesses Online/Web Design)

5 Tips To Remember When Selecting An Ecommerce Web Design Company

by: Paul Smith (July 08, 2011) 
(Internet and Businesses Online/Web Design)

Small Business Tips- Free Helpful Information For Small Business Tips

by: Pallavi Bawane (May 21, 2010) 
(Business/Small Business)

Small Business Tips- Free Helpful Article For Small Business Start Up

by: Pallavi Bawane (May 21, 2010) 
(Business/Small Business)