Mobile SEO is the New form of Online Advertising

Kulwant Singh
 


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With the SEO getting popular everyday, businesses are now paying their attention to mobile hits rather than desktop computers. Yes, earlier, the later devices were only employed for completing the Google searching operations, but right now mobiles are being used to access any sort of information on Google. The huge migration towards mobile use has also gathered the attention of product manufacturer and service providers to begin the era of Mobile SEO and trap their potential customers through the smartest devices. So, after all, this, a general question for all, do you hit your mobile for searching your queries? If not, then this article is only for you as it will take you to the latest information where you would the employment of mobiles in access of the internet.

What is being highly searched on mobile internet?

Yes, this is again a valid and potential question for at least in present circumstances. Here are some excerpts, latest reports states that “Food & Beverage” hold the maximum searching percentage with 72 and the lowest was banking with 39%. In between these two, there some other categories also which has efficient search rates.

Mobile internet is the platform being highly obtained technology today for any kind of search and thus facilitating those who wish to catch more and more customers in the least possible time. But the volume of searches varies as per the geographic regions.

What does Google say on mobile searching?

According to official reports of Google, mobile devices are highly used for internet searches and more than 50 percent of total searches are done with the help of smartphones. But, the reports also say that the data may vary up and down significantly by countries.

Hitwise published a report in which it argues, the mobile search in the US is roughly 58% of overall search volume. It was made on the average of 11 key categories. The company “studied numbers of millions and billions online search queries” athwart PCs, tablets, and smartphones.

Mobile Search vs PC Search-

The above search also includes an interesting finding which includes the mobile search is slightly longer than the searches made on PCs. For instance, for Food & Beverage, an average query gone up to 13.8 characters while mobile were off 15.5 characters. A difference of just two words, however, the report didn’t focus on each and every detail.

But, assumptions can be made on above data, is it better for transforming the mode of mobile searches or there needs to be changed immediately. There are many questions which will arise in the course of time. And surely, digital marketing and global search firms will come ahead with suitable answers and definite solutions too.

Edify Next is an experienced digital marketing agency and published numbers of articles on SEO and other aspects.

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