For many new online entrepreneurs affiliate marketing is one of the first things that they get involved it. The concept is pretty simple. Promote an affiliate site and when a sale is made you get paid. It’s understandable why this model is so popular for online entrepreneurs.
New affiliate marketers can get themselves of to a good start by avoiding some common affiliate mistakes. Here are some of the common mistakes made by new affiliates.
Poor Research – Many new online entrepreneurs believe that if they join every affiliate program under the sun they may have a good chance of making a ton of money in different industries. They end up choosing the first one they see without doing careful research as to whether it will be profitable or if it will complement the overall theme of their website. When choosing programs, be sure to take some time to research the product and comp plan in order to find out if you will be able to succeed with it.
Poor Ad Copy – Many new marketers end up using the same ad copy that is provided by the affiliate program. It’s important to come up with your own original ad copy in order to distinguish yourself from the masses. This will increase your conversion rates and lead to more people clicking on your ad.
Capturing Leads – Many affiliates will send people directly to the sales page without having some method of capturing a leads e-mail address so that they can continue to follow up with them over time. Most people won’t buy on the first visit so it’s important to capture their email address so you can follow up and make more sales down the line.
These are just a few of the common mistakes made by new affiliate marketers. By recognizing them and taking steps to avoid them you will put yourself in a good position to succeed as an affiliate marketer.
© Copyright Chris Monato.