Why is link popularity so important? First of all, what is link popularity? Link popularity is the search engines’ assignment of popularity to your web site based on your inbound links – and that impacts your search engine rankings. So you need link popularity to get the search engine rankings you want.
You can get link popularity in a number of different ways. You can get link popularity by trading links with other web masters. The reason I don’t do that though is that if they get their web site delisted in the search engines or something like that, then you have a link to a bad web site. So if you are going to do that, put all the links on one page or set of pages, and then check them once a month. Anybody who is showing a ‘0’ pagerank should be taken off your list – and do not exchange links with anyone who is a ‘0’ pagerank.
So how else to do it? A tedious way of doing it, but it works, is web site directory submission – you submit your web site to a list of maybe 100 web directories – and they post a link to you in their web site. The drawback to that is that it can take up to six months for the links to show up – but, hey, you are planning to be in business in six months anyway, right – so then the links will help you then.
The next way to get link popularity – and my favorite way – is to write articles and submit them to the various article directories online. They like to have your content, and of course you like to have the link back to your web site, so it actually works out quite well for both of you.
The key with this is to write a lot of articles – I have people complain to me that they are not getting any traffic from the articles – but they have only submitted like 10 or so. Look, I know it is hard work – but at the time I am writing this I have around 1100 – and I intend to write about 30 today.
So it gets me back to my old soapbox – you have to work hard if you want to make it online – but if you make it online, the rewards are great.
Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, ‘Your Article Writing and Promotion Guide‘
Download it free here: Secrets of Article Promotion
Do you want to learn how to build a massive list fast? Click here: Email List Building
Sean Mize is a full time internet marketer who has written over 900 articles in print and 9 published ebooks.