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Real Estate Agents: How to Use Craigslist to Make a Sale

Mark Burgunder
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 Mark Burgunder
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Are you a real estate agent who is looking for new ways to target homebuyers? Of course you are, as you receive commission from each sale. In recent years, homebuyers have turned to Craigslist.org to find for sale properties. If your properties aren’t listed for sale on the website, you may be missing out on a growing and profitable market.

Although Craigslist has increased in popularity over the past few years, you may have never heard of or used the website before. It is an online classified website. With the exception of brokered apartments, real estate listings are free to create and post. Not only can you target new homeowners, but you can do so without incurring additional business expenses!

If you like the sound of using Craigslist.org to list properties for sale, visit the website. Once there, select your state and the nearest city. This is where your real estate listings will appear. It is best to aim for the closest city to the for sale property, not necessarily your home base. Browsers can only search one city location at a time; therefore, your accurate location is very important. Then, look in the upper left-hand corner of the page and find the link titled “post to classifieds.”

Creating and posting a real estate listing on Craigslist is a very easy process. Honestly, just follow their step-by-step guide and you are done. However, you need to sell the property. As a real estate agent, you know that homeowners don’t buy blindly. If you want to make a sale or at least score a private showing, you must provide detailed information about your for sale properties. Basically, anything you would include on an MLS listing should be included here too. Most importantly, include a picture of the property, your contact information, and a link to see more pictures.

There are no guarantees that you will sell a property just because it was listed on Craigslist. With that said, it is free and easy to create real estate listings, so you have nothing to lose. Try the online classified website as a marketing tool; it may prove successful.

You can download the free Craigslist Reader to view yard sale listings or shop on Craigslist Get the most out of your searches today. Visit Motion Technologies, your home for free searchable software for classified websites, such as Craigslist.

June 28, 2009

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